Alright, guys, let’s talk about getting that Alliance Entertainment logo in a transparent PNG format. I needed it for a project, and it wasn’t as straightforward as I thought it’d be, so I figured I’d share my little adventure.

First, I hit up Google, as one does. Typed in “Alliance Entertainment logo transparent” and started browsing. Saw a bunch of results, some from those logo download sites, some from the company’s own resources.
I initially tried a couple of the free logo sites. You know the ones I mean. They promise the world but often deliver low-quality images or, worse, a bunch of pop-ups. I found a few that looked promising, downloaded the PNGs, but guess what? They weren’t truly transparent. They had that annoying white background that just ruins the whole aesthetic.
- Problem one: Fake transparent backgrounds.
So, I went back to the drawing board. I found their style guide page, thinking, “Surely, they’ll have the good stuff there.” But nope. Lots of info on how to use their logo, what colors to use, what fonts are in the logo—New Zelek, by the way—but no actual high-res transparent PNG.
- Problem two: No usable transparent PNG in the official style guide.
Then I stumbled upon an Internet Archive page that seemed to have the logo. I got excited for a second, downloaded it, and… same issue. White background. It was a bit of a facepalm moment, to be honest.
Next, I checked out a few more specialized logo sites. SeekPNG was one, and then some others I found through search results, offering logo icons in different styles. I downloaded a few, checked them out, but still no luck. Some were SVG format, which is cool, but I specifically needed a PNG for this project.
- Problem three: SVG format are not suitable for me, I just need PNG.
Feeling a bit defeated, I decided to take matters into my own hands. I grabbed the best quality, highest resolution non-transparent logo I could find, which was about 2400×2400 pixels. Then, I fired up my trusty old Photoshop.

Using the magic wand tool, I carefully selected the white background and deleted it. It took a bit of finesse to get all the edges clean, especially around the text, but I got there. Then I saved it as a PNG, making sure to check that “transparency” box.
- Solution: Did it myself with Photoshop!
And there you have it! A perfect, transparent Alliance Entertainment logo. It was a bit of a journey, but hey, sometimes you gotta get your hands dirty, right? It’s not rocket science, but it does take a little patience. Now I can finally use this logo on my project. Hope this little story helps someone out there avoid the same headache!